The Real Women of Eva Khurshid: Amy

Our next Real Woman of EK, Amy, is a dating expert and fashion blogger who is the definition of ‘city-chic’ style. MidtownGirl.com is her virtual home where she shares her dating stories and personal fabulous style. Thus, Amy’s busy schedule leaves her with no choice but to be smart with her choices of dress. She needs items in her wardrobe that can take her from a meeting in midtown to a fashion event downtown. And with curves like hers, wearing items that define her waist shows off her hour-glass figure. Another tip for hour-glass shaped women: wearing a belt at your natural waist whether you are wearing a looser top or something more fitted really accentuates your waist.

Name: Amy

Occupation: Founder & Editor-in-Chief of MidtownGirl.com.

Describe your style in 3 words: Midtown City Chic.

How would you describe your lifestyle? My lifestyle can sometimes be super busy, with running to & from meetings in the city throughout the day. My weekday evenings usually consist of various events which means I have to be dressed to impress most of the time!

What is a staple in your wardrobe? Wrap dresses & nude platform peep-toe pumps.

What are some challenges you face when dressing for the summer? Summer is a bit of a challenge for me since I want to keep cool without showing too much skin. My answer to this dilemma: the maxi-dress.

How does EK work for your lifestyle? EK is perfect for my lifestyle because the designs make me feel tailored & chic without being overly conservative.  The pieces make for the perfect transition from a day to evening look without all the work!

What do you like about Eva Khurshid’s style? I love how EK combines lush fabrics with contemporary prints & cuts.

What are your favorite pieces from the collection and why? I adore the Raheli Blouse in Mulberry because the shade is absolutely stunning. Also, the Jacklyn Coat is the perfect combination of a classic cut with edgy print – a piece destined to be a staple in any fashionista’s wardrobe.

Amy is wearing: Sofia Blouse (Eva Khurshid), Magdalena Pant (Eva Khurshid), Nude Peep-toe bootie (Elizabeth and James)

Click here to see more footage from MidtownGirl.com

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2 Comments

  1. Posted August 2010 at 12:21 pm | Permalink

    Fantastic feature!! xxx

  2. Posted August 2010 at 10:36 pm | Permalink

    How gorgeous is Amy?! Fabulous video, and the blouse is STUNNING! I also want her booties :)

3 Trackbacks

  1. [...] visit HERE for the final photo & my [...]

  2. [...] This post was mentioned on Twitter by Fatima Monkush, Eva Khurshid. Eva Khurshid said: Our next Real Woman of EK: Amy of Midtown Girl, check out the BTS video footage and be sure to check out her blog! http://fb.me/D1WSbHJw [...]

  3. By EKTV: The Real Women of EK Presents Amy on August 2010 at 11:13 pm

    [...] of our Real Women of Eva Khurshid, Amy, is a dating expert and fashion blogger who is the definition of ‘city-chic’ [...]